Primary route 01
Law firm marketing
All-around digital marketing support for practice-area visibility, content, landing pages, and better-fit enquiries.
For law firms + founders Chennai / remote
A clearer path from expertise to action.
For law firms, I build the practice-area marketing, SEO, content, and lead paths behind better-fit enquiries. For founders, I connect product flows, landing pages, and marketing so the thing gets built and found.
Three relevant lanes
One build loop, three useful contexts.
Law firms and founders are the primary routes. Study-abroad consultancies are a supported lane, backed by Kanan.co marketing, SettleinCanada.in development, and landing-page copy.
Primary route 02
Founder build + growth
Product development and marketing support for MVP flows, websites, SEO, and AI-assisted tools.
Supported lane 03
Study-abroad marketing
Campaign landing pages, intake content, lead paths, and website systems for consultancies with multiple destinations or branches.
Tell me what you needOne intake for all three lanes
A few lines on the hard part is enough.
Selected systems
Proof for the work you need.
The work spans legal intake, international-education marketing, academic publishing, and founder-facing landing systems. Each project shows its scope, client context, and the strongest public link available.
Aquarius Lawyers Chatbot
An AI-powered legal assistant specialized in maritime law, integrating Bpoint, Calendly, and Smokeball to automate the entire legal intake and payment lifecycle.
- Client
- Saravanan · Founder, Motionify.co (for Aquarius Lawyers)
- Surface
- 3-screen intake and payment flow
Kanan.co + SettleinCanada.in
A study-abroad acquisition system across Kanan.co marketing, SettleinCanada.in website development, destination landing pages, and campaign copy.
- Client
- Kanan.co · multi-branch study-abroad consultancy
- Role
- Marketing copy, website development, and landing-page systems
- Surface
- 100+ planned pages, eligibility checker, and 4 destination pages
The Indian Review of World Literature in English
A modern Astro-based revamp of a long-standing academic journal, optimized for performance and academic accessibility.
- Client
- Public academic journal
- Surface
- Homepage revamp
01 Next step
Start with the thing that feels stuck.
A short, honest brief is enough to start. Tell me what is moving slowly, what has become unclear, or what needs to work better.
Prefer a direct line? [email protected]
Project brief 04 prompts · 2 minutes
Operating model
Strategy, words, and code in one loop.
Paretoid is built for law firms that need an all-around digital marketing partner and founders who need product and marketing decisions to stay in one build loop. Study-abroad work is a supported lane backed by years of Kanan.co marketing, SettleinCanada.in development, and landing-page copy.
| Role | What it covers |
|---|---|
| 2023 - Present · Digital Builder & Founder | Leading a boutique agency focused on high-conversion landing pages and SEO-optimized web properties. |
| 2020 - 2023 · SEO & Content Strategist | End-to-end SEO campaigns and content development strategies for B2B and B2C brands. |
Capability map
SEO + contentSearch
Landing pagesConversion
Product + webBuild
MeasurementLearning
Builder constraint
The same person who frames the offer writes the copy and ships the interface.
Client notes
Specific outcomes, not applause.
A short set of notes keeps the proof tied to the work: better reach, clearer marketing systems, and a partner who can stay close to delivery.
SaravananCreative Director, Motionify.co
Paretoid is a must for all your content marketing needs. Highly recommended for anyone who wants to develop an online presence and market reach.
Sankar GurumurthyHead - SEO, Kanan International
Within just two weeks of publishing, 70% of the blogs written by Prabhu ranked in the top three positions for their intended keywords.
Prabhu KrishnamoorthyDigital Marketing Manager, Kanan.co
Paretoid truly operates like an extended marketing team rather than just an agency.
Field notes
Field notes for the next decision.
Practical thinking on practice-area SEO, product systems, content properties, and the decisions that make a digital presence easier to trust.
Read the field notesSEO5 min read
The Future of SEO: AI and Intent-Driven Content
As search engines evolve, so must our strategies. Learn why keyword stuffing is dead and how to write for human intent.
Conversion7 min read
Landing Pages That Convert: The 5 Elements You Need
A practical blueprint for building focused landing pages for global clients.